Social Connectors

Keyanna designed her office and guest room as part of Emily Henderson’s Design Blogger mentorship program in 2020. We asked about working together in the social media space.

What Does the Mentorship Program Involve?

Keyanna: The program is for aspiring bloggers, and it showed me how to work with brand partners while transforming a space in my home and to find ways to document and reveal the project on social platforms.

Emily: Keyanna’s upstairs became our lab. She designed the project, and we worked behind the scenes. We debuted the project on her blog and mine to grow readership on both sites.

How Did the Program Benefit You?

Keyanna: Emily’s team used her leverage to secure support for my project. Emily’s blog is big, with more than a million unique page visitors a month. Being featured on her blog gave me visibility.

How Do Social Platforms Bring Us Together?

Keyanna: I don’t think there’s a better way to meet and connect with someone who lives across the country or globe. Emily’s on the West Coast and I’m on the East, and our relationship has blossomed. I’m now a contributor on her site.

Emily: More than ever, we need each other as a source of collective creativity and strength. Collaborating with creative people fills me up. I’m excited when I see other people succeed, and because of that, I hope to grow the mentorship program. Social media is a connector. It brings people together.

Styled by Giulietta Pinna

Produced by Monika Biegler Eyers