If you’ve eaten at or even just walked by a Korean BBQ joint, you’ll be familiar with the smell of bulgogi — smoky grilled sirloin steak coated in caramelized soy sauce, sugar and toasted sesame oil. Consider this easy Korean beef bowl recipe a celebration of what’s best about traditional bulgogi. It takes those same bold flavors and marinated tender meat and serves them up as a quick dinner using ground beef. I’m Korean, and every time I make this dish, my kids catch that first delicious whiff and think we’re having bulgogi. They’re never disappointed it’s this recipe instead.